Frozen food with its "nutrition, health, convenience" characteristics, in recent years has been expanding, has become an indispensable part of China's urban food consumption. From quick-frozen dumplings, quick-frozen steamed buns, to frozen livestock and poultry, aquatic products, and even frozen hazelnuts and dumplings, due to their variety and heavy taste, they are favored by different consumer groups and meet the different taste needs of consumers. With the accelerating pace of people's life, frozen food is "retreating to the second line" and is undergoing a gradual transformation from urban to rural areas. Production increased significantly and brand concentration increased rapidly.
Since the 1980 s, it has experienced rapid development and price wars. China's frozen food from scratch, has become a competitive field in the food industry. According to statistics, the total output value of frozen food in China reached 52 billion billion yuan in 2005, an increase of 13.9 percent over the previous year. Production reached 25 million tons. Sales increased a hundred times over the previous year. 30 points.
There is no doubt that the great development of China's frozen food has been accompanied by China's simultaneous urbanization process. At present, with the intensification of supermarket competition in my country's big cities, Carrefour and Wal-Mart have expanded to small and medium cities after completing the layout of big cities. It is expected that in the next two years, supermarket chains and community convenience stores will also develop rapidly. These frozen foods it laid the foundation for the development of the city.
The rural market, as a forgotten corner of frozen food, has also ushered in new development opportunities. With the continuous improvement of the living standards of 1 billion farmers in China and the needs of the construction of a new socialist countryside, frozen food will show a trend of transferring from urban to rural areas, which will provide a broader market space for frozen food.
It is understood that the Chinese government has launched the central government's support for the "Wancun Qianxiang Market Project. More than 70000 farm shops have been established in more than 7000 counties and cities across the country. With the support of the project and the further improvement of subsidy standards, chain supermarkets will complete the extension of the frozen sales chain, so that more frozen food will enter the countryside and form a market space that cannot be underestimated.
When it comes to the future of China's quick-frozen industry, the new injection of hundreds of millions of funds into China's frozen food industry is conducive to the sustainable development of the industry, and will also bring new changes in the development of the entire industry in 2007. Relying on cultural traditions and increasing product innovation, my country's frozen and refrigerated food will continue to develop steadily in the next three to five years. And striding out of the country is the way out for this industry. The future development of China's frozen food exists in the health and natural needs and changes of the Chinese food market, as well as in the world's love and recognition of oriental food.

Keyword